My Chosen Idea for my Digipak is;
The actress/singer standing in front of the mirror with the text down the side. You can see th reflection of the singer in the mirror, i sort of took th idea from the window but created it through the mirroe instead. I want simple texts and then a star reflecting in the mirror.
My Chosen Idea for my Advert is;
Pretty much the same as the digipak accept to a larger scale and more writing on it. I want to make it really artistic yet simple enough for my audience to attract to it.
Sunday 9 May 2010
Creation of the Music Video
The program i used to create my music video was 'Final cut pro'.
I began my uploading my music onto the program.
I then had a rough idea of how many shots i was going to need in my music video.
I then downloaded my video onto the software, I had a whole section of video and cut peices of the music video out and placed them near the music so it matched. I tried to get lots of different angles and shots of the singer and of the narrative, i haf a mixture of close ups, long shots. My music video broke conventions as I made part of it to appear as a 'home video' which i think worked quite well with the structure and narrative of my music video. The hardest part of editing the music video was sycning the video with the singer miming the lyrics, i think it worked well however the singer didnt open her mouth as much as she could've which i thought made it less professional. One all the song was filled with different clips of the music video i experimented with the effects and decided on making the 'dream' parts of my music video blurry and 'old styles' so it looked more like a dream and 'home videoed' We wanted to show the narrative as clear as possible and it seemed this was probably the best way we could do it at the time. We used slow effects on the last part of the song to match the speed of the lyrics and music which is conventional to an average music video. Above are afew screen shots of how I made my music video using the program.
Audience Feedback
To make the final decision on my music video digipak I decided to get some audience feedback which would enable me to decided which would be appropriate for my target audience.
Digipak responses:
"I prefer the idea which consists of only the window and colouring crayons, firstly because it is simple but also it shows the feeling of child like memories of 'dreams', 'fairytales' and 'imaginary friends', which would attract your targe audience much more then just having the predictable toy box."
"I like the Bedroom door idea, with the 'peter pan' costume on it. It reveals part of the narrative as it shows he is just an imagniary friends because it is a fancy dress outfit and not a real person. It also brings back child hood memories of the film which would attract your audience."
"I like the Window and crayon idea, it is simple yet effective and it shows the concept of the 'peter pan' story which is what the audience really wants as it links to the story of 'peter pan', quote 'the second star to the right' and it shows this within the image."
Magazine Advert Responses:
"I again like the idea of having the window, it is simple and shows the concept of the story 'peter pan' and if you were to choose the similar digipak idea it would make it more recognisable and attractive to an audience."
"I really lik the little girl on the swing idea, it is simple and secretive which is an element which would draw the viewer in wanting to know the 'secret'. It is secretive as it doesnt show the girls face, however in the video all is revealed, it is a very attracitve idea, which i think would go far."
"I prefer the window, the simple reason being exactly that..simple!..It only has afew colours to it and if there was too much going on in the image then it wouldnt be as attractive towards the audience. This is the one you should choose, I think it is the best out of the three by far."
Digipak responses:
"I prefer the idea which consists of only the window and colouring crayons, firstly because it is simple but also it shows the feeling of child like memories of 'dreams', 'fairytales' and 'imaginary friends', which would attract your targe audience much more then just having the predictable toy box."
"I like the Bedroom door idea, with the 'peter pan' costume on it. It reveals part of the narrative as it shows he is just an imagniary friends because it is a fancy dress outfit and not a real person. It also brings back child hood memories of the film which would attract your audience."
"I like the Window and crayon idea, it is simple yet effective and it shows the concept of the 'peter pan' story which is what the audience really wants as it links to the story of 'peter pan', quote 'the second star to the right' and it shows this within the image."
Magazine Advert Responses:
"I again like the idea of having the window, it is simple and shows the concept of the story 'peter pan' and if you were to choose the similar digipak idea it would make it more recognisable and attractive to an audience."
"I really lik the little girl on the swing idea, it is simple and secretive which is an element which would draw the viewer in wanting to know the 'secret'. It is secretive as it doesnt show the girls face, however in the video all is revealed, it is a very attracitve idea, which i think would go far."
"I prefer the window, the simple reason being exactly that..simple!..It only has afew colours to it and if there was too much going on in the image then it wouldnt be as attractive towards the audience. This is the one you should choose, I think it is the best out of the three by far."
Feed Back of Music Video
I uploaded my Music Video onto 'Facebook', which allowed me the chance to get a variety of feedback from my target audience. Here are some of the comments shows below:
"I felt the narrative of the story wasnt very clear, I got the beginning and the ending however i didnt feel there was really an 'inbetween' section, however the overall video itself was excellent."
"I like how the song choice and the music video content corresponded well, the setting and the actress used within the video fit well for the target audience you were aiming for."
"The effect used for the 'dream' part of the music video, I felt wasnt very clear, but it was a good idea for the narrative. The narrative was good, linking the child with an imaginary friend however I think you couldve made this clearer, however I can see the effect you used was the best way you couldve shown this."
"I felt the narrative of the story wasnt very clear, I got the beginning and the ending however i didnt feel there was really an 'inbetween' section, however the overall video itself was excellent."
"I like how the song choice and the music video content corresponded well, the setting and the actress used within the video fit well for the target audience you were aiming for."
"The effect used for the 'dream' part of the music video, I felt wasnt very clear, but it was a good idea for the narrative. The narrative was good, linking the child with an imaginary friend however I think you couldve made this clearer, however I can see the effect you used was the best way you couldve shown this."
Analysis
To Create my Digipak and Magazine Advert for my Music Video I researched into existing Digipaks and Magazines Adverts.
I analysed three Digipaks and three Magazine adverts which are on the next Posts.
I then created a mind map of ideas which enabled me to choose three final ideas for both my Digipak and Magazine Advert.
I then wrote a bried description of what my final ideas were.
I analysed three Digipaks and three Magazine adverts which are on the next Posts.
I then created a mind map of ideas which enabled me to choose three final ideas for both my Digipak and Magazine Advert.
I then wrote a bried description of what my final ideas were.
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